Bromberg's : An Alabama Tradition for 150 Years

by J. Morgan Smith.

I recently came across this book in the Bruno Library collection and had to browse it. I have heard of the Bromberg's name for as far back as I can recall b/c of it's advertising associated with Alabama football. One of the unique things about Bromberg's (the family name is Prussian) is that it is one of the oldest family owned businesses in the USA and the oldest in Alabama. Bromberg's (est. 1836) is one year older than another famous jewelry store business, i.e. Tiffany & Co. of NY. This short (95 pg.) heavily illustrated book (index included) is an entertaining and informative book. The Brombergs first settlement in AL was in Mobile.

As a business librarian I am obviously interested in business stories and this one is sure to please others like me.

Click here to see if this book is available in the Bruno Library.

Happy reading,
Paul

Accidents of History Created U.S. Healthcare System

I heard this piece from some economic historians recently on NPR and was intrigued.

Read or listen @ this NPR site.

Handbook of Leadership:

Theory, Research & Managerial Applications by Bass & Stogdill. (3rd ed. 1990)

This Reference-type book can also be a great source of browsing and reading. Leadership is such a fascinating topic. We are all intrigued by leaders and how they got to where they are. People are regularly studying leadership and how the concept is applied. It's inspiring to see how great leaders such as Churchill, Lincoln and many others overcame great personal setbacks and obstacles to rise to the positions they once held. Includes a glossary, index and a lengthy references section with hundreds of sources.

See Amazon for more information.

Click here to see call # in Bruno Library.

Nerds on Wall Street

:Math, Machines, and Wired Markets by David J. Leinweber

While reviewing books recently I ran across this one. (As a business librarian I have the pleasurable task of reviewing business books that make their way to the Bruno Business Library via our Approval Plan...but that's enough library talk...I don't want to put you to sleep!)

I later looked on Amazon and read some of the reviews and was further intrigued. It received some great reviews and appears to be an entertaining, yet educational, read.

You are probably aware that there has been a lot of talk lately regarding flash trading. My last post was about this topic.

Have you read this book? Click here to see if it is available in the Bruno Business Library.

Happy reading,
Paul

Bernie Madoff's Other Legacy

by Justin Fox.

I came across this article in Time magazine recently and found it to be an interesting read on the background of today's issue of flash trading of equities.

The Effective Executive

by Peter Drucker. This is a pick from Covert and Sattersten's book, "The 100 Best Business Books of All Time." Although first pub. in 1966 the book still has relevance today. We all struggle with being more efficient and effective with the things we do. As societies move away from industrialization and more toward knowledge and service work then there is the need to better measure effectiveness in these ever rising occupations. Covert and Sattersten note that Drucker "starts by asking: if the ultimate measurement of manual labor is efficiency, what is the corollary measurement for knowledge workers? Drucker argues that rather than doing things right, knowledge workers must strive for effectiveness by doing the right things." (pg 12)

Click here for Bruno Library status.

Click here for Amazon reviews.

The Wall Street Journal Guide to Understanding Money and Investing

by Kenneth M. Morris and Alan M Siegel. This handy book is something you may want to consider buying. I have my own copy. The front cover of the book states: "An easy-to-understand, easy-to-use primer that helps take the mystery out of money, indexes, treasury bills, stocks, commodities, options, bonds, tracking performance, risk/return, futures, mutual funds and inflation." I highly recommend this book and have found it useful over the years. It's a short read and is heavily illustrated...perfect for the busy college student. Click here to see if the Bruno Library copy is available.